Some people still use USB sticks to promote content on their local screens.
That’s might work for very small installations – but as a matter of facts is not cost-efficient because:
- USB Stick must be bought
- Media must be copied on each one
- must be sent, brought or somehow transfered to the location(s)
- often major time lack betweeen campaign decision and market presence
- if presented to long, customer recognition declines quickly
- if not manually inserted in time, often false promotion communication
All these tasks involve cost of hardware, production, logistics and control – to ensure the content is really displayed. If added up, the disadvantages are quite obvios right away.
The way to indepence
- At the other hand side, when using WPITCOM Signage Manager 3 transmits the content in seconds to the location – the time to market is significantly reduced.
- As errors, happen, corrections can be sent quickly.
- On the fly responses to competitors campaings are easy – due to speed.
- No USB cost & logistics cost for sending sticks any more.
- Much faster processes and content strategy to support your marketing department.
- Often:Reduced process & maintenance cost
Flexibility & speed & reliability – right away – that’s WPITCOM Signage Manager 3
